MICCI & MISHI Exclusive Interview

By: Saad Al-Swelem

Once upon a time, a little girl from Saudi had her first love with fashion, but unlike any other girl, she lived through fashion and throve on her success. Mishael Alrajhi, a young Saudi designer & Owner of MICCI & MISHI brand, takes our readers into a journey of her own experience with fashion, and her passion for designing.


1- Who is Mishael Alrajhi?

Well, the bare basics would be that I’m a 26-year-old fashion designer based in Riyadh. Fashion embraced me at an early age but I didn’t hug it back. Coming from a family of bankers, I initially went ahead and got my degree in Business Management. I guess I really couldn’t shake off the passion and in the end, I just dove into it, got my fashion diploma from the Box Hill Institute in Australia through the Arts and Skills 

Institute. Flash forward to today, I have my own brand, MICCI & MISHI.

2- Where does the inspiration come from, and how did this love for fashion start?

Everywhere and Anywhere. From the streets to the cosmos. Every girl has first love but then they move on, when I fell in love with fashion, I never recovered.


3- How would you define your designs, and what is your target?

Noveau Chic. Wearable Avant-Garde. They’re high casual designs for people who’d like to be pristine with a little edge or those who crave an edgy look that isn’t over the top.

4- How do you see Mishi & Micci in 10 years, and where do you see it heading?

I’d love for Micci & Mishi to be a global brand. While the focus right now is High Casual ready to wear, I’d like to build a fashion house showcasing art pieces, couture while also diversifying into other style essentials for Men and Women.

5- Every creative person has some sort of ritual, what’s yours?

I space out. Literally. I face a whitewall, sip a cup of joe, surround myself with music and just get into my flow.

6- If you had the chance to design for an icon dead or alive, who would it be?

Micci-Princess Diana & Mishi-Michael Jackson

Micci-Lupita Nyong’o & Mishi- Rihanna

…and the list goes on.

7- Is there any special person you discuss your designs with?

When I was in the institute I would always consult my beloved teacher, Olga Kozlowska, she continues to mentor me to this day whenever I have ideas that I need advice with.

8- Any designers you look up to? and what designers/brands fascinate you by their designs?

I’m very committed to the idea of creating a unique vision of myself as a designer and a one-of-a-kind brand. However, I do admire some designers like Karl Lagerfeld, he is an icon after all.


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(Note: This article was originally published in 2014. Due to a server crash in 2018, it was deleted and reposted.)